Join our advertising network and publish your white papers on participating media, like vertical portals and special interest (permission based) newsletters. When white papers are obtained by your target audience in exchange for contact and profile information, a lead is generated.

“Half the money I spend on advertising is wasted.
The trouble is, I don't know which half.” (John Wanamaker, 1870).

Despite the rise of online advertising, where everything seems so measurable, John Wanamaker still makes a point. With advertising models based on Cost Per Mille (CPM) and Cost Per Click (CPC) advertisers still don’t always know how campaigns result in actual new business. That is why Leadfrog offers you “Cost Per Lead” (CPL).