Our White Paper Network can bring your portal or newsletter both extra revenue and interesting indepth content. Our advertisers distribute their white papers through the network in exchange for contact information of potential buyers. Each contact is a potential lead, and thats what our advertisers pay for.
In the fast growing market for online advertising, Euros have shifted from Cost Per Mille (CPM) banner advertising to Cost Per Click (CPC) search engine advertising. Now Cost Per Lead models gain market share in a structural way, rising from 3% in 2004 to 8% in the first 6 months of 2006 (IAB/PriceWaterHouse).
Start to use our White Paper Network today as a substitute for traditional CPM advertising or as a complementary revenue model. Please contact us for more information.
Our White Paper Network can bring your portal or newsletter both extra revenue and interesting indepth content. Our advertisers distribute their white papers through the network in exchange for contact information of potential buyers. Each contact is a potential lead, and thats what our advertisers pay for.
In the fast growing market for online advertising, Euros have shifted from Cost Per Mille (CPM) banner advertising to Cost Per Click (CPC) search engine advertising. Now Cost Per Lead models gain market share in a structural way, rising from 3% in 2004 to 8% in the first 6 months of 2006 (IAB/PriceWaterHouse).
Start to use our White Paper Network today as a substitute for traditional CPM advertising or as a complementary revenue model. Please contact us for more information.